The First Warning Shot

80% of their revenue—gone in months. Not years. Months. Last week, Tailwind CSS laid off 75% of their engineering team. People are calling it the first true casualty of AI. They’re wrong, it’s not the first. But it is the first one we can’t explain away with “restructuring” or “market conditions.” This is a warning shot. And if you’re not asking hard questions about your own business model right now, you’re already behind. ...

January 9, 2026

Refining the 2026 Startup Thesis

Greg Isenberg’s viral thread on “20 Mega Shifts” that make 2026 the best time to build a startup captures something real about this moment. But a few points deserve some pushback or refinement. On Social Distribution The point about “FYP-ified” social is about not needing to grow a following first. You can write a couple quality posts and get seen way more than the old follower-only view allowed. That’s genuinely democratizing for creators starting from zero. The smart play is converting that rented algorithmic reach into owned channels—email, SMS, community. Creator Governed Content is needed to start to put the power back in the hands of the creator. ...

January 2, 2026

Start with Why by Simon Sinek

Overview Humans are not strictly rational logic following human beings. We are inspired by our emotions, our sense of why we do things. And truly great individuals and companies start with why and then follow it up with how and what. World View Adjustment Old Mental Model: When we look to describe an individual or a business, we jump straight to what they do. What goods or services do they provide? What job do they have? It’s all about the tangible things that they do. ...

August 3, 2025

Never Split The Difference by Voss

Read or use AI analysis. Use AI if you just want to extract the steps to negotiation. Read if you are looking to understand when and why you would use each step. I would strongly recommend reading this book over getting the AI summary. Negotiation is not a “follow the same steps in the same order every time” kind of skill. Most of life is a negotiation “The first step of achieving a mastery of daily negotiation is to get over your aversion to negotiating. You don’t need to like it, you just need to understand that’s how the world works.” ...

March 21, 2025

Open Commercial Media Ecosystem

The OCME enables creators, curators and industry members to maximize reach, unlock new revenue opportunities, and drive innovation in content commercialization. As the Chair of the Industry Advisory Council, I lead a diverse group of industry experts, advising and guiding the development of our Ecosystem. My primary responsibility is to drive our Governance Framework to ensure the OCME can best support creators, curators, and industry members in maximizing reach, unlocking new revenue opportunities, and driving innovation. I work closely with stakeholders to leverage cutting-edge technologies like AI, decentralized identity and blockchain, ensuring the OCME remains transparent and open-by-default. In this role, I also facilitate collaboration and knowledge-sharing among council members, helping to drive adoption and growth of the OCME across the industry. ...

February 10, 2025